17 October 2014

L'Ordre: a Message

. #lordre. @Beliefnet.

I am beginning to re-brand myself as a blogger under the more memorable name L'Ordre, as my work revolves around the L'Ordre blog on Beliefnet and I must take strong steps to boost its influence and popular recognition on the internet.

Already, I have made a post at my primary blog alerting readers to this branding move and explaining everything entailed by it. In addition, you can read my new letter asking for submissions from writers and contact from readers.

As part of this re-branding effort, I have created brand new profile pages using the memorable "lordre" handle at Patreon and About, as well as purchasing the domain name lordre.net to direct people to the main Beliefnet site at the heart of all my blogging.

Everything I have described here is part of an effort to increase the ability of readers to find my primary blog at Beliefnet, as it becomes the center of all my publishing activities and the center of all my efforts to beneficially inform popular political opinions via the internet. 

I have realized that I am now effectively running three online newsletters to influence opinion: ClubOfINFO (you're here), Maquis Books and L'Ordre. I have now chosen to acknowledge this on each site by displaying the brand name of L'Ordre (search #lordre on Twitter), to help readers group all of my work together despite the diversity of channels I may be using.

All readers will still be able to keep track of my activities at the usual locations, and under my traditional byline Harry J. Bentham. The nature and mission of my blogging will not be affected by this re-branding. Keep a lookout for me on the internet as I sign my work as "L'Ordre".

With any luck, this move will make it far easier to share my writing for a much larger global audience under a much more memorable brand name rather than simply "Harry J. Bentham".


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